People Buy Cars That Look Like Their Face?

We've heard of people who get DOGS that kinda look like them, but this takes subconscious vanity to a whole new LEVEL.  A study out of Austria found people tend to buy CARS that look like them.

You don't realize it, but when you look at the front of a car you see a face . . . the headlights are eyes, the grill is the mouth, the mirrors are ears, and the body shape is the face shape.

And you gravitate toward a car whose "face" is similar to yours.  Like, if you think of your face as small and cute, you might lean toward a VW Beetle.

(Scientific American)