Facebook is Adding a ‘Shopping’ Section

As if we weren't already addicted to our phones and social media, Facebook has come up with a new way to spend even more countless hours on their website. And this time, money.

The company announced that they will be adding a shopping section to their app. In order to optimize sales for businesses and easiness for consumers, Facebook is testing the shopping experience on a new ad experience called Canvas. 

After clicking on an ad, people will see a fast-loading, full-screen experience where they can browse through a variety of products, before going to the retailer’s website to purchase."

'Buy' buttons will also be introduced so you can shop right there... without ever having to leave Facebook.

Click here to see an example.

Facebook is testing out this new feature with a small select of businesses to start.

Their products will be eligible to appear there. Over time we’ll explore incorporating additional content into this experience, such as items listed for sale in Facebook Groups."

There is no word at this time when the shopping feature will roll out.

What do you think of this? Good or bad idea?